Episode 180: Join a Team or Go Solo?

In Episode 180,  Matt Emerson and Jan O’Brien discuss joining a team or going on your own as a solo agent.  There are pros and cons of both, and we'll walk through them so that you can do some analysis and make the right choice for you. 





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Questions and considerations to address first:

  • What are your goals & objectives? 
  • If you are considering joining a team… why?  Be clear about this
  • Where are you in your real estate career and journey?
  • New or newer to the business - it is critical to join a company or team that is going to help you with the fundamentals 
    • Training
    • Tools
    • Support
    • Systems
    • Coaching/Mentorship
    • Camaraderie
    • Leads
  • Licensed for a while but maybe wanting to reboot your business
  • An experienced agent who wants to be part of a team for camaraderie and support
  • All teams are not equal or prepared for team members!
  • Check out Episode 179, “ The Pros and Cons of Building a Real Estate Team”
  • When Interviewing to join a team, make sure to ask the right questions based on what you are looking for and learn what they provide

PROS of Joining a Team
MAJOR ASSUMPTION - the team is actually ready and set up to support agents!

  • Leadership & mentoring
  • Structure & accountability
  • Leveraging teams brand/success/ marketing
  • Tools & systems
  • Reduce your expenses for advertising, marketing, and tools 
  • Learning and gaining confidence
  • Support and camaraderie of team members and leader/manager
  • Leverage the team concept and benefits with clients
  • The team may have Leads to give and lead opportunities (Open Houses on Team listings, for example)

CONS of Joining a Team  (and possible PROS for going solo)

  • You aren’t branding yourself - you are contributing to team leaders brand
  • Awards/recognition for the company usually goes to the Team Leader
  • Not for you if you want to be in charge
  • Depending on the structure - all listings may go to the TL in MLS (or co-listings)
  • People drama - personality conflicts

CONS of Going Solo

  • You have to set up all your own systems (website, CRM, listing & buyer presentations)
  • Marketing & advertising costs
  • Lead generation systems
  • Admin assistant/TC/VA costs


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Real Estate Sales Builder contains 12 training modules designed for new and newer agents and any agent who wants to master the core fundamentals of a successful real estate business. The primary goal of this program is to show you how to consistently build your pipeline to generate more buyer and seller transactions to reach your individual business and career goals.  

  • Welcome & Course Overview
  • Module 1: The Fundamentals of Real Estate & Your Business Plan
  • Module 2: Build Your Database & Get Referrals
  • Module 3: Effective Open Houses
  • Module 4: Working with Buyers 
  • Module 5: Personality & Communication Styles  
  • Module 6: Working with Sellers
  • Module 7: Listing Presentation & Marketing 
  • Module 8: Farming Strategies
  • Module 9: Social Media & Online Presence 
  • Module 10: Online Lead Generation & Conversion 
  • Module 11: Niche Marketing, BDA & Getting Client Reviews
  • Module 12: Business & Financial Fundamentals

Real Estate Sales Builder has over 119 videos and nearly 100 downloads to help you build that strong foundation step by step!

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