Episode 161: 6 Niche Farming Ideas

6 Niche Farming Ideas

In Episode 161 of the Wandering But Not Lost Podcast, co-hosts, Jan O’Brien & Matt Emerson take you through half a dozen targeted prospecting ideas that may pique your interest and expand your sphere of influence.  Let's go farm...

1 ~ Previous Career

• What did you do prior to real estate? 
• Do you have a list of contacts to add to your SOI and CRM?
• Join related Facebook or Linkedin Group(s)

2 ~ Surname Farm

• Farm all of the homeowners who have the same last name as you - all spelling variations
• Send an Intro letter and have fun with the same last name. 

3 ~ Hometown Farm

• Originally from somewhere else?
  
• Get a list of homeowners with mailing addresses from that same city or state
  
• Consistently farm this list with your connection plan

4 ~ Property Type Specialty 

• Condos / High Rise 
• Golf Course
• Luxury 
• Resort, Second Homes
• International

5 ~ Demographic 

• Investors
• Seniors / 55+
• Military / Veterans
• First Time Homebuyers
• Millennials

6 ~ Other Specialty

• Probate
• Divorce 
• Short Sales 
• REO / HUD Homes / VA-Owned

Get a certification or designation for specialty!

Data Sources

Through your MLS:

• Realist
• Remine

Paid Services:

Ivy Data https://www.getivydata.com/ 

Cole Information https://www.coleinformation.com/ 

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