$299.00 USD

An account already exists with this email address. Is this you?

Sign in

Real Estate Sales Builder - Realty ONE Group NJ


You're invited to join our training program that is designed to generate consistent transactions while learning all the fundamentals for a successful real estate business.  Get actionable strategies for the core real estate systems.

Module 1: Tools for Success & Your Business Plan

  • Getting organized & time management strategies
  • Your daily disciplines for short and long-term success
  • Key tools & systems for a profitable real estate business
  • The four core principles for real estate success
  • Learning the company and local association/MLS tools and software
  • Know the inventory & local market
  • Your business plan, closing goals & action plan

Module 2: Building Your Database & Referrals

  • Fundamentals of growing & cultivating your database
  • Creating your sphere of influence list
  • Best practices with your CRM
  • Initial connections with your SOI list
  • Creating a local monthly newsletter
  • Key ongoing connections with your database
  • Asking for referrals - scripts & dialogues
  • Building your Client Appreciation Program

Module 3: Effective Open Houses (Live & Virtual)

  • Choosing and preparing for an open house
  • Create your open house kit
  • Checklist for before, during, and after an open house
  • Tools to use at the open
  • Scripts & dialogues
  • How to conduct a virtual open house
  • Post open-house follow-up campaign

Module 4: Working with Buyers A to Z

  • Buyer sales cycle
  • Buyer qualify & consultation
  • Leverage your team of professionals - lender, closing, inspectors...
  • Art of showing homes
  • Buyer objection handling (scripts & role play)
  • Keys to the offer & negotiations
  • Tips on closing the sale
  • The buyer Before, During & After checklist
  • How to provide a 5-star consumer experience

Module 5: Personality Styles, Communication & The Sales Cycle

  • The four personality styles
  • Three ways people communicate
  • The DISC profile
  • How to work with the four personality styles
  • Neuro-linguistic programming (NLP) basics in sales
  • The sales cycle

Module 6:  Finding & Working with Sellers

  • Strategies to attract sellers
  • Qualifying the seller (questions, scripts, dialogues)
  • Tips on preparing the CMA
  • Preparing your listing paperwork - digital signatures

Module 7:  Listing Presentation & Marketing the Listing

  • Listing presentation & marketing fundamentals
  • Three P’s of the Listing Presentation
  • The pre-listing approach & packet
  • Tips on presenting and closing for the Listing
  • The Seller Before, During & After Checklist

Module 8: Geographic and Other Farming Strategies

  • How to effectively farm a neighborhood(s)
  • Discovering your niche(s) and marketing strategies
  • Hometown farm
  • Surname farm
  • Networking

Module 9: Social Media & Online Presence for Real Estate

  • Setting your goals for Social Media Marketing
  • Key social media sites to use
  • Setting up free profiles on the top real estate platforms
  • Tips on writing your bio
  • Building a consistent brand across all platforms
  • Learning to love and leverage video!

Module 10: Online Lead Generation & Conversion Fundamentals

  • How to use the CINC website to generate buyer leads
  • Facebook & Instagram ads made simple
  • Seller online lead generation ideas (Landing pages)
  • Strategies & scripts that work for lead follow-up, nurturing and conversion
  • Customize your BUYER lead campaign in the CRM
  • Customize your SELLER lead campaign in the CRM

Module 11: After-Sale Campaigns & Getting Client Reviews

  • Creating your After (post-closing) buyer campaign in your CRM
  • Creating your After the closing seller campaign in your CRM
  • Revisiting your Client Appreciation Program
  • The client review request system and campaign
  • Handling negative comments and reviews

Module 12: Running Your Business as a Real Business

  • Core real estate systems
  • Business plan revisit - quarterly reviews
  • Tracking production
  • Action plan & daily disciplines refinement
  • Know your Financials (budgets, income & expense report)
  • Quarterly taxes
  • Should you incorporate your business in your business

What you will receive:

  • Live Training & Coaching sessions for 12 consecutive weeks from real estate coach & industry veteran, Jan O’Brien
  • Access to the video replays 
  • Download all the workbooks, support materials, forms, scripts, campaigns and 
  • Action plan checklists for each Training Module
  • Mentor support and accountability at the branch office level